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Serving USA and Canada
Jim or Scott
Our Marketing system can have multiple funnels for
Residential and Commercial HVAC
Send us a few pics and some video to personalize the campaign and we take care of the rest by adding our own media.
You supply some of the pictures and some quick video from a phone and we do the rest.
We avoid stock media and try to only use original pics and video which shows your company in a more professional light.
Leave the ad creation to us.
Sending a money saving coupon to the clients email encourages a client to book right now or we can at least use that as a reasoning to get their email address to go to step 4.
We send automation's in the form of text messages and sales emails , it gives us a chance to educate them and keep sending them a coupon and build a relationship with them so they know your a local legit company. The majority of people may not need their systems cleaned until months later. It's critical to stay top of mind for when they are ready.
Our system also automatically replies to each reviewer, further enhancing the response.
More reviews means you rank higher
on Maps/Google business making your
SEO climb dramatically along with sales.
Our system automatically sends outs emails to past clients on a periodic basis to remind them to check the filter , humidifier , offer an annual dryer vent cleaning and of course a coupon asking them to forward it to a friend and enter them into a referral contest which rewards them with a free cleaning or some type of gift that you can offer after a specific number of referrals are received.
This system continues right into years 2, 3 and beyond all with the goal of getting the client to re-book their next cleaning and repeat the cycle all over again.
Funnel
Funnel
This funnel can run year around or just 3-6 month intervals.
Full ad creation
Landing page Creation
Coupon Automation
Email Automation's
Review Automation's
Referral Automation's
Critical Points to Know :
Expect to spend on average $300-$600 P/M or more for ad spend with
Facebook, YouTube etc.
Access to Specialized Expertise
Hiring in-house marketing would be to expensive. Brand Ducts provides an entire team at a fraction of that cost.
Focus on Core Business: By outsourcing marketing, you can concentrate on running your business rather than managing campaigns.
Outside Viewpoint: Brand Ducts brings a new perspective, spotting opportunities and weaknesses that you might overlook.
Marketing Automation: We use tools to streamline repetitive tasks, like email campaigns and lead nurturing.
Serving USA and Canada
Jim OR Scott
FAQs
How long does it take to start building up awareness?
Usually you need to run a campaign for 3 - 6 months before you get seen and people act on your ads. People need on average 9 touch points with your ads before people see and then act.
How Quickly will I get bookings for Jobs ?
Depends on the season and your offer. Sometimes you can get bookings within days while other times you can go days between bookings. This should be thought of as an investment in building your business.
How much do I need to also budget for Facebook and or YouTube ?
Your ad spend varies by season. In the fall you can expect to spend around $300 to $1200 or more, The size of your territory will also impact your ad spend as well.
Can I cancel anytime ?
Yup, Even if you sign up for a 1 year contract you can cancel anytime. Your monthly payments will stop , no questions or hassles.
Is this the same as House Call Pro ?
No !! House call is more for Tech's and day to day operations. Our systems whole focus is about marketing and getting new customers and building referrals from past clients. Although we think House Call Pro is a pretty great software.
How is this different from Organic Posts on Facebook?
Posting for free on Facebook has limited reach as posts will only interact with your core network and typically do not create a compelling rational for you to get sales. Our ads are designed and written to generate education and selling points with the goal of converting into a customer plus when you pay to play , the ads go out to everyone in your chosen region , meaning a lot more people see your ads. See Our Organic Page if you would like to hire is for Organic Marketing.